Branded Content

PAC-MAN 42nd Anniversary

I was tasked to design an asset to celebrate PAC-MAN’s 42 anniversary. The idea was a PAC-MAN board using the Glitch, Twitch’s iconic logo, as the centerpiece to show the the cooperation between these two huge brands in the moment.

This stands out as one of my all time favorite assets thanks to sounds provided by SEGA and our talented animation/design team. The Twitch brand guidelines usually forbid modifying the glitch in any way, but we were able to secure an exception on this asset as the Twitch brand team thought it was cool enough to break the rules.

@twitch

I didn’t know elevators could work like that…

Nerve Center Teaser

To promote an upcoming talks show produced by Twitch called Nerve Center, I concepted this asset where the elevator you are on falls mysteriously into the depths of Twitch HQ where you emerge into the Nerve Center.

With the help of our video and animation team alongside an elevator in a team member’s apartment building, we were able to bring this visually fun asset to life in a natural way.

Marvel’s Spider-Man PC Release

The much belolved PlayStation title, Marvel’s Spider-Man, received a PC release date after nearly four years. Noticing the hype bubbling up in the community, we set to work on an asset to celebrate the launch.

We ended up looking back into the early comic book Spiderman art styles to illustrate this asset of Spider-Man booting up the game on a desk and computer reminiscent of the 90s.

@twitch We asked @LobosJr to help us (and you!) conquer Margit the Fell, the first boss in ELDEN RING. #ELDENRING #Margit #bossguide ♬ original sound - Twitch

Elden Ring Boss Guide

Tasked with promoting the Elden Ring launch on Twitch, one of my concepts was to deliver a guide for the first major boss players would face. With knowledge of the Soulsborne streaming space, I was luckily able to secure the perfect creator for the role, LobosJr.

After approval from the game’s publisher, FromSoftware, and Twitch we able to get an advance copy of the game shipped early to Lobos for filming. This left us with plenty of time for editing and revisions while still allowing us deliver the guide soon after release.

The asset was a major hit with many excited to see us working with so closely with one of the pillars in their community.

Kai Cenat goes Worldwide

With Kai Cenat blowing up on Twitch, we wanted to give one of our biggest creators some love on the Twitch feed.

I worked alongside one of our talented designers to create this asset, with our inspiration being 90s rap album covers that we thought Kai would appreciate. We went over the top using some of Kai’s own pictures alongside some clever design.

Other Work Samples

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